But if business is slow and sales are slower, what can you do to improve things and speed those sales up?
There are plenty of tips and advice available for entrepreneurs who really want to make their business work, and if they are prepared to put in the time and effort then there is no reason why they won’t succeed.
And when I say put in the time, I mean 7 days a week, 365 days a year.
To help the more determined among you, who want to see your business turn a profit, we’ve put together a few little tips and pointers to help you in your endevour.
To help the more determined among you, who want to see your business turn a profit, we’ve put together a few little tips and pointers to help you in your endevour.
And when I say a few, I actually mean 25 of them!
Each one of the 25 power sales tips will be accompanied with an explanation to help further explain exactly what is meant and how to go about putting the tip into practice, and by the time you’ve read through them all, you’ll be well prepared to put all of your newfound knowledge to good use, and ready to watch those sales escalate.
Each one of the 25 power sales tips will be accompanied with an explanation to help further explain exactly what is meant and how to go about putting the tip into practice, and by the time you’ve read through them all, you’ll be well prepared to put all of your newfound knowledge to good use, and ready to watch those sales escalate.
Tip 1: Stay Positive
You can’t expect prospective customers or clients to feel positive about your company – or you – if you have a negative attitude when you are dealing with them.
Tip 2: Be Confident in Your product or Service
Even if you really aren’t all that confident in your product, try to put it across that you think it’s the best thing since sliced bread. You don’t have to go overboard here, but convince yourself, and at the same time you’ll convince those customers.
Tip 3: Advertise, Advertise, and Advertise
Did I mention that you need to advertise? You do. A lot! You don’t have to spend a lot of money to make sure people know about your product or service.
Tip 4: Hire More Staff / Assistants
If you’re finding it difficult coping with the demands that your business is bringing you, then think about hiring an extra pair of hands.
Tip 5: Get to Know Your Customer
If you don’t know your customer then you can’t know what he or she wants from you or your business.
Tip 6: Emphasize your Product or Service
Make sure when you are talking to a prospective customer that you emphasize your product and why it will be better for them than your competitor’s product.
Tip 7: Improve Customer Service
Make sure that your Customer Service is spot on. Hopefully you won’t get any complaints, but if you do, act on them.
Tip 8: Be Prepared to Compromise
At the end of the day the customer is paying for the work, so reaching a compromise might be the only solution to having a happy customer – and getting paid.
Tip 9: Offer Upgrades
Everyone loves to get something for nothing, and your customers are no exception. If you are in a position to offer an upgrade to a service or product you supply, then do it.
Tip 10: Write an Effective Sales Letter
Sales letters are important, and they can generate a lot of interest and potential custom, but only if they are written effectively.
Tip 11: News Letters / Emails
News letters and emails are a great way to keep in touch with your existing customers, and entice new ones to do business with you.
Tip 12: Listen to your Customers
Keep an ear to the ground and listen to what customers want or would like to see in your business.
Tip 13: Know your Market
If you’re in the buying or selling game, then know what’s what in the modern market. If you’re selling music players then hopefully you’ll already know that cassette players are not really wanted anymore and you’re selling CD players or MP3’s.
Tip 14: Build Trust with Staff
Be honest with your staff and build up some trust with them. Show them some respect and let them know exactly what’s going on in your business.
Tip 15: Build Trust with Customers
It’s important to be honest with customers too. If you don’t have a particular item in stock, or can’t carry out a job until next week then tell them that.
Tip 16: Listen and Communicate
That means to your staff as well as your customers. If someone has any concerns, ideas or merely suggestions then listen to them.
Tip 17: Be Flexible in Methods of Communication
Don’t rely on just one method of communication because you could be cutting out a whole group of prospective customers if you do.
Tip 18: Make a Web Site
O K, so some of you might not have a clue when it comes to building a website, but there are plenty of people out there who do and it might be worth hiring someone to do it for you.
Tip 19: Motivate your Staff and Yourself
D on’t become complacent about your business, your staff or yourself. Learn to stay motivated, and make sure everyone else does too.
Tip 20: Build relationships with Customers / Clients
Once you’ve made a sale, don’t just take a customers money and then forget about them. Ask them if they’d like to receive a regular newsletter and keep a note of their details – what they bought etc..
Tip 21: Offer Referral Bonuses
Offer existing customers a referral bonus if the recommend your business to a friend. A $5 coupon towards their next purchase could be a great incentive for them to tell their friends about you, and it could subsequently bring you in a nice little profit.
Tip 22: Set Achievable targets
Don’t be unrealistic and set goals that can not be made. We’d all love to make $1 million in a year, but for the majority of us it just isn’t going to happen. Be realistic and know your limits and your capabilities, and work with them.
Tip 23: Give Positive Feedback
If you have an online business then leaving your customers some positive feedback can have a lasting effect.
Tip 24: Be Honest
Be honest with yourself, your staff and most importantly your customers. If you can’t get something they want then let them know.
Tip 25: Be Fair
Fair prices will bring in more custom than extortionate ones. Be fair to your customers and you’ll end up making more money than if you hike your prices up to make a quick buck.
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